Pemberton Companies, Inc.

Contact:   303-773-6997

Email:      Info@pembertoncompanies.com

Sell Smarter:  Executive conversations require financial acumen
All of us know that sales are taking longer to close and often wind up in "no decision".  Just getting in to see an executive is an accomplishment.  If that executive is a decision maker it is because one of three things happened:

  • They know and respect you or your company
  • Someone in their company recommended you
  • You got lucky and happened to contact them at the exact moment when they were thinking about solving the problem you address. 

The idea is to get in and have a conversation that enables you to get back in and to do that you have to:

  • Know their business issues and drivers before you get there
  • Bring insights beyond the obvious
  • Relate your business value in financial terms they care about

Without these skills your conversations will be short.
You can Sell Smarter with Financial Selling Skills





We Partner with Executive Conversation because their "Know It Now" Financial Acumen curriculum is the best program in the market.

  • Ideal for sales people who need to demonstrate their business and financial acumen in conversations with C-Level buyers. 

  • Takes hard to understand concepts and makes them accessible for anyone

  • Delivered online - saves travel cost and time out of the field. 

You can improve your reps skills, win more sales in less time and cut your cost of sales because you save on travel expense and lost sales time.
The "Know-It-Now" Curriculum teaches reps to:
  • Identify an executive's decision making process
  • Gather data on specific business drivers
  • Link value propositions to key drivers
  • Understand the buyer's performance metrics
  • Better prepare for executive conversations
  • Engage executives to help them develop their business case
  • Build rep's confidence that they can hold their own with a financially oriented decision maker.

The "Know It Now" online curriculum includes built in  before and after assessments to gauge your reps financial acumen.  The 'before' assessment  establishes a baseline for performance improvement and the 'after' assessment gives you a measure of your rep's competence upon completion.


Sample Financial Acumen Assessment
Preview the Know It Now Curriculum
Learn more